Tech projects always have deadlines. As a developer you have to finish your job in a stipulated time. In fact, there may be many instances when your team is expected to meet unrealistic deadlines.
Is content, and conversations about content driving the next social networking wave? By now, we do know that pure social networking sites MySpace, Orkut, ibibo, Fropper, Facebook, etc, generate content [profiles, pictures, audio, video, blogs, events] and
No matter how many guides you read, or how much experience you gain, the only true way to get the most out of your website is to test and retest each element.
A good school website is a powerful opportunity to involve, inform and communicate with your stakeholders - students, parents, staff and the local community
The advent of international schools has completely revolutionized the education industry in India. The ever increasing number of IB schools has given this sector the much needed boost.
'First impression is the last impression' this age old adage holds true not just for people but even for schools. Parents are interested in schools that establish a good first impression.
There is no denying that social media is the future. The numbers speak for themselves: 1+ billion Facebook users, 600+ million Twitter users and a YouTube audience wider than any cable network.
Facebook is one of the most highly trafficked websites in the world with1.23 billion users. Whether you're seeding or interacting, these are the facts you can't ignore. Used well, Facebook Marketing can be your powerful ally.
600 million daily searches and 10 billion tweets later, Twitter has established itself as a critical element to any social media marketing strategy. Twitter’s success is not surprising though, given its unique balance of business & personal use and high-q
Parents are highly influential in their children's lives. But is your school aware of just how influential parents have become in students' decisions to enroll and re-enroll?
The How, What and Why of Content Marketing When was the last time you heard someone talk about the benefits of content marketing? In this digital age, we hear of so many small business owners who took their business to another level with content marketing
No-brainer decision for business listings: e-bizda vs other business directories, a head-to-head comparison. You have the right to ask why you should choose an e-bizda business listing over some other directory? Fair question. After all, there directories
Get the best out of your e-bizda international directory listing Don’t list your business as an after thought. e-bizda can generate business leads for your services and products if done well. Some planning in advance of your listing would help you. Check
Persuasion in Copywriting: How to sell your products and services better using it The task of the copywriter is to sell using copy. How do you sell? Simply put, it goes something like this You target the right audience/ customers You get to know their pai
The Definitive Guide To Buying Directory Links For Your Website The big problem with directories on the web. There are tons and tons of business directories on the web. You will find directories by country, by speciality, by industry, and more. Some make
—includes a template you can use on any project The following excerpt is from our in-house onboarding flow for new team members. We are publishing it as a series of articles, which we’re calling The Infinite Manager. The series describes the unconventiona
Testimonials from some of the clients we grew in 2020. Let us help you do something awesome in 2021 If you’re keen to start the year with a big success, then now’s the time to act. We have dramatically transformed many clients’ lives—see the 96 client te
Accessibility is like the ramp at the entrance to a public building: It’s barely noticeable if you don’t need it, but if you do, it’s the difference between you being welcomed in or locked out. Making websites accessible is not only an ethical responsibil
The following is from our huge library of client successes—why not join them? CloudShare is a cloud computing company that provides virtual labs for software training, sales demos, and proof of concepts. A short video interview with the client window._w
Here are some great resources we have recently shared with one another (We don’t profit from recommending things. We just love sharing things we think you’ll appreciate. You can see our other Tips and Tools articles here.) How to do sentiment analysis in
The following excerpt is from our in-house onboarding flow for new team members. We are publishing it as a series of articles, which we’re calling The Infinite Manager. The series describes the unconventional operating system that has enabled our small te
The following is from our huge library of client successes—why not join them? Corporate Finance Institute (CFI) is a leading global provider of online training and education for finance and investment professionals. “We chose Conversion Rate Experts bec
The following is from our huge library of client successes—why not join them? SparkToro is a software-as-a-service (SaaS) company founded by Moz founder Rand Fishkin. It offers a tool to discover the publications, channels, and people that influence a tar
The welcome page helps to overcome common obstacles that impede CRO projects. If your colleagues aren’t persuaded that conversion is important, send them this article, using this mailto link) or, if you’re an extrovert, via social media. Conversion is a
The following is from our huge library of client successes—why not join them? ThinSlim Foods is one of the largest low-carb food companies. “They made it possible for us to double our ad spend without lowering our return on ad spend,” says Andrew Eckhar
Only the most strategic and versatile SaaS companies are able to survive the unpredictable ups and downs of the software as a service market. So how do you become strategic... The post Top 16 SaaS Bloggers: Best Business Blogs You Can Learn From appeared
Email marketing, when done efficiently, can boost your engagement rates, conversion rates, and help build a loyal customer base. On average, the software industry has an email open rate of... The post SaaS Email Marketing: 12 Best Strategies to Follow ap
Launching a marketing campaign without tracking its performance is just like a buying car with a punctured tire. It will not get you anywhere. Therefore, reviewing the campaign and tracking... The post How to Analyze Your Email Campaign Performance and O
According to Campaign Monitor, customer acquisition is a top marketing challenge for start-ups, followed by lead generation: Surprisingly enough, the majority of start-ups dedicate only two hours or less weekly... The post Why Your Start-up Business Need
Promotional planning is becoming more and more necessary for big as well as small businesses around the world. A promotional plan highlights key elements of a company’s strategy and creates... The post How to Create a Promotional Plan for Your Business (
ACV (annual contract value) helps determine the health of your SaaS business. It enables you to identify low-tier clients so you can upsell them to generate more revenue. In fact,... The post What Does ACV SaaS Mean in Marketing? appeared first on Single
These days, marketing compliance is a constant battle for companies. The trouble is that with so much digital content being produced every day, it can be challenging for the marketing... The post Everything You Need to Know about Marketing Compliance fo
More than 90% of businesses use content marketing to connect with audiences and about 4.4 million blog posts are published each day (that's a little over 3,000 blog posts published... The post What Is Content Optimization? (And How to Ace It!) appeared f
8×8 is a technology company that offers VoIP (Voice over Internet Protocol) phone, video conferencing, chat, and unified communications systems. Originally founded in 1987 as a chip designer company, 8×8... The post Top 8×8 Alternatives an
With more teams working remotely and businesses wanting to set themselves up for flexibility when it comes to scaling and growing, cloud-based PBX providers are becoming increasingly popular as the... The post 6 Best Cloud Hosted PBX Providers for 2021 a
Is your site guilty of any of these 10 conversion-stoppers? Getting qualified traffic to your website is only half the battle. The other, most important half, is transforming that traffic into paying customers once they get there — compelling users to buy
DIGITAL CURRENT APPOINTS BEN NORTON AS CEO Norton Has Led Digital Marketing Strategy for Mastercard, Hilton MESA, AZ, November 17, 2020 – Digital Current, an industry-leading digital marketing agency founded in 2003, announces the appointment of Ben Norto
The 5 Key Stages to Product Launch Marketing Plan Success—For Any Team, In Any Industry Sometimes you have to wait months to see if your product launch marketing strategy was successful. On rare occasions, you get confirmation in 1 hour or less. In June o
Aligning PPC Strategy With Pain Paints When we took over PPC lead generation for an award-winning provider of SaaS business spend management solutions, their Cost Per Lead (CPL) was high and their Conversion Rate was low. With a creative new B2B Google A
FREE WEBINAR: Help! Traffic Increased, But Conversions Are Flat So . . . your traffic increased, but your conversions didn’t? Let’s find out why! It’s the ultimate marketing horror story: you busted your buns to increase organic rankings, optimized
Your Cyber Monday and Black Friday campaign concept is well underway: you have a killer promotion locked in, your print and digital ads with your designer, your marketing emails in legal review and the web mockups in your inbox. You are ready to capitali
It’s science (OK, and math): incremental improvements in CRO add up to compounding revenue gains over the longterm. But how do you tackle conversion rate optimization efficiently, using data—not instincts and wild guesses—to drive your A/B testing p
It all started a few years ago with an old, uncomfortable mattress. When a couple of eco-warrior entrepreneurs set out to replace their mattress, they were looking for something that fit their values — natural, organic, and sustainable — and their budget.
Register For CRO vs. SEO: Sync Your Strategies for Powerful Results Smart marketers know we need to leverage both SEO and CRO to achieve our digital marketing goals: SEO aims to GET MORE and BETTER WEBSITE TRAFFIC by taking our site to the top of the SERP
Something we look forward to most as digital marketers is the ability to connect with other pros in the industry, hear new ideas, learn tips and insights, and see where the industry is headed. Digital marketing conferences around the country and beyond ar
